What People Are Saying About The Rotten Apple
... about this newsletter
🍏 Informative, entertaining, unexpected 🍏 The level of information and diversity is just perfect 🍏 Great mix of interesting information 🍏 Simple descriptions 🍏 Fun curated content 🍏 I always look forward to reading it on a Monday morning 🍏
Here’s a short selection of feedback we’ve received for The Rotten Apple. Enjoy.
“I love Mondays now. There is always something fascinating in your newsletters ❤”, Sam (Thailand)
“Reliable, easy accessible, good information which I can read on the go and use in my day to day operations.” Rika (South Africa)
Results from our reader survey
Our top responses to the reader survey showed that the overwhelming majority look forward to reading our newsletter each week (70%), with the remainder skimming it to check for items of interest.
The most popular aspect is our coverage of news on food safety and food fraud.
“I like the focus on food fraud, [in mainstream food industry media] there are usually only reports of incidents- and wide and varied resourced which I do not have the time to go through. I also like the unique insight on these incidents”
“Still love to read about Food fraud”
I have enjoyed reading all of your Rotten Apple newsletters! Your summaries are educational, personal and well-written while providing the link to their sources. Plus, there is a bit of fun side to them, as well.
Brit Weber, Anti-Counterfeiting Strategy & Product Protection, Michigan State University
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I'm going to become a paid subscriber as the work you do is excellent. Keep up the great work.
Andrew Smith, Director, Compliant Plus Ltd, United Kingdom
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Feedback for Karen
I purchased your [vulnerability assessment template] following an audit. The auditor mentioned this was a good tool. My former Food Fraud Plan was not as robust as I wanted it to be. This really is a great tool and I feel much more confident in our plan. I used the controls worksheet and report. This is easy to use. Thanks. Corey, Maytag Dairy Farms